Apply to pitch

AGENCY Pitchfest

for Vitality

sponsored by:


The AGENCY Pitchfest for Vitality, sponsored by AARP Innovation Labs, seeks to identify and showcase the most promising startups with solutions that empower people to choose how they live as they age.  We invite you to apply if you are a startup that enhances the vitality of the world’s aging population with a novel agetech product or service, focused on the well-being, nutrition, fitness, or lifestyle of older adults!  Selected startups will pitch, demo, and field questions from expert judges at the AGENCY Pitchfest @ Virtual VentureCafe on July 16th, 2020.  You'll also get exposure in front of a global virtual audience of industry leaders in aging & longevity, as well as to potential investors, collaborators, and customers. Top winners earn an opportunity to compete for the 2020 Innovator in Aging Award at the national AARP Innovation Labs Grand Pitch Finale 2020 in the fall. 

Learn More


AGENCY member, Dr. Fernando Albertorio, of Sunu, Inc. earns first place at the AARP Innovation Labs Grand Pitch Finale 2019 in Washington, D.C.. Sunu Band is a wearable that helps people who are aging into blindness to safely navigate their surroundings.


Read the blog post here >>  

  • Focused on innovation that enhances the vitality of older adults with an agetech solution for well-being, nutrition, fitness, or lifestyle

  • Have less than $5M in funding overall

  • Have less than $500k annual revenue

  • Be U.S. based

  • Be available for executive sponsor meeting(s) (virtual)

  • Be available for 2+ rounds of professional pitch coaching (virtual)

  • Be available to pitch with AGENCY on Thurs. July 16th, 2020  3pm - 6pm ET via Zoom at Venture Cafe (virtual)

  • Receive professional pitch coaching by AGENCY 

  • Get exposure to an audience of industry leaders in aging, as well as to potential investors, collaborators, and customers

  • Get media coverage by AARP Innovation Labs, AGENCY, Venture Cafe and CIC to their broad innovation communities

  • Get introductions to AARP Innovation Labs leadership

  • Get AGENCY Connector ecosystem benefits

  • Opportunity to compete for the 2020 Innovator in Aging Award as part of the AARP Innovation Labs Grand Pitch Finale 2020

  • Opportunity to further collaborate and secure investment from AARP Innovation Labs

  • Fill out the application below

  • Send us any additional materials that will help us get to know your company better, your founder's story, your goals etc. (email:

  • Submit your application by June 30th, 2020 at Noon ET

  • AGENCY will reach out to you to coordinate logistics if your company is selected

  • Mark your calendar on July 16th, 4pm - 6pm ET, to watch and participate in the pitchfest to support your fellow innovators who are improving the aging journey






next steps


AGENCY is a hub for collective impact where innovators improve the aging journey for all.  AGENCY offers ecosystem-as-a-service, premium coworking space at CIC's in 10 cities, and thought leadership programs.  We help corporates to source solutions, innovators to scale products to market, and founders to grow companies that serve the world's aging populations.  Together, we can reduce the stress and enhance the joy of growing older worldwide.


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